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Producing live shots in local television news
Chapline, Kent Edward
Chapline, Kent Edward
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2007
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Local television news producers in Texas do not consider the newsworthiness of the story to be a significant factor when determining whether a particular story in a newscast will be presented live. Producers believe members of the audience determine which newscast they will watch based on live shots, but the results of this study show no correlation between the number of live shots in a newscast and its ratings. Producers were also asked to consider other factors that might determine whether a story is presented live. No correlation was found between the number of live shots in a newscast and the factors considered.
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Communication Studies